Cookie Policy
Last updated: 15/12/2025
This Cookie Policy explains how AskUp Ltd (“AskUp”, “we”, “us”, “our”) uses cookies and similar technologies on our website.
Cookies are used to ensure the website functions correctly, to improve performance, and (where permitted) to understand how the platform is used.
You can manage your cookie preferences at any time via our cookie banner or your browser settings.
1. What Are Cookies?
Cookies are small text files placed on your device when you visit a website.
Cookies may be:
Session cookies – deleted when you close your browser
Persistent cookies – remain for a defined period
First-party cookies – set by AskUp
Third-party cookies – set by external service providers
Cookies do not typically identify you directly but may relate to your device or session.
2. Types of Cookies We Use
A. Strictly Necessary Cookies (Always On)
These cookies are essential for the website to function and cannot be disabled.
They are used for:
Account login and authentication
Creating and managing orders
Session management
Fraud prevention
Security and load balancing
Examples include:
Session authentication cookies
Security and anti-fraud tokens
Legal basis:
Necessary for the performance of a contract and/or our legitimate interest in operating a secure platform.
B. Functionality Cookies
These cookies improve usability by remembering choices you make, such as:
Login state
User preferences
Previously viewed pages
Disabling these cookies may reduce site functionality.
Legal basis:
Consent (where required) or legitimate interest, depending on functionality.
C. Analytics & Performance Cookies
These cookies help us understand how users interact with the platform so we can improve performance and usability.
They collect aggregated, non-identifying information such as:
Pages visited
Time spent on pages
Navigation patterns
Device and browser type
Tools may include:
Google Analytics (if enabled)
Vercel Analytics
Other privacy-focused analytics tools
These cookies are only set if you give consent via the cookie banner.
Legal basis:
Consent.
D. Marketing & Advertising Cookies
AskUp does not currently use marketing or advertising cookies.
If we introduce them in the future (e.g. Meta Pixel, Google Ads):
this policy will be updated;
explicit consent will be requested before use.
Legal basis:
Consent.
3. Third-Party Cookies
Some trusted third-party services may set cookies when you use AskUp, including:
Stripe – payment security and fraud prevention
SendGrid – email delivery tracking (limited)
Vercel – hosting and infrastructure analytics
Google Analytics – analytics (if enabled)
Each third party operates under its own privacy and cookie policies.
4. Managing Your Cookie Preferences
A. Cookie Banner (Recommended)
On your first visit, you will see a cookie banner allowing you to:
Accept all cookies
Reject non-essential cookies
Manage cookie preferences
You can change your preferences at any time via the banner or site settings.
B. Browser Settings
Most browsers allow you to:
Block or delete cookies
Block third-party cookies
Set “Do Not Track” preferences
Please note that blocking strictly necessary cookies may prevent the website from working correctly.
C. Analytics Opt-Out
If Google Analytics is enabled, you can opt out using:
https://tools.google.com/dlpage/gaoptout/
5. Changes to This Cookie Policy
We may update this Cookie Policy from time to time.
Any changes will be published on this page, and significant changes may be communicated via the platform.
6. Contact Us
For questions about cookies or privacy:
Email: support@askup.co.uk
Company: AskUp Ltd